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Supermarket uses Active Ethernet IO for customer interaction

Industry ATM, POS, Kiosk
Company
Products ioLogik E2210
In Brief Customer loyalty is a decisive factor for success in retail. A European supermarket company has developed an in-store interactive system for retaining customer interest through games and rewards. The interactive system is currently in place in dozens of stores.
 
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Solution


Moxa's ioLogik E2210 was selected to help track the number of visitors in each store's interactive system. Active Ethernet I/O on the E2210 allowed data collection and message without a separate PC, and the Click&Go logic made configuration very easy. In addition, the easy-to-use libraries that were included made it possible to quickly develop Active Ethernet I/O software. These features made it easy to integrate the E2210 with the control center of the interactive system, which is a computer running a custom Visual Basic application.


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