Setting a new Guinness World Record for observation wheel height, the High Roller provides passengers with a silky-smooth 30-minute ride with unimpeded 360-degree views of the Las Vegas skyline. The High Roller was envisioned as the focal point behind Caesars Entertainment's $550 million investment in The LINQ, an outdoor shopping, dining, and entertainment complex.

The IP-based communications infrastructure makes every aspect of the control and emergency systems accessible to operators at the central control room, enabling the High Roller to meet the highest standards for operational reliability and passenger safety.